Demonstrations and tours

Speakers

Konni van Delft

Konni van Delft

Tours:
Practice-oriented design and maintenance - how can that be put into practice in everyday life?

Employee coaching, which opportunities and problems does the presentation of goods bring with it? How does the design and maintenance of a special presentation work, what does one have to pay attention to individually?

Laurens Doesborgh

Laurens Doesborgh

Tour:
Focus on shop concepts and customer guidance from the point of view of the consumers.

The focus is the planning and execution of shop concepts in the sales areas. Based on a concrete example, it will be shown how different product groups can be combined. What is possible in practice and where are there difficulties?

Oliver Mathys

Tours:
Annual planning and concepts - recognise trends and select them for one's own company.

How is the world changing and how can we prepare ourselves accordingly. Which trends suit and are of use to my company? Smooth planning and preparation - how a concept can be derived from a new theme. Buying and presenting plants in a strategic way. Which plants are suitable - and how do I implement these into themes that move the consumers?

Judith Baehner

Tours:
The viewpoint of the consumers - plants in everyday life - in which direction are the trends headed?

The focus is the presentation of the goods taking the customers' needs into account, how are changes experienced in everyday life and how are these reflected in the needs? Where are plants often implemented - on public ground, houses and cities, how does the consumer use them and where does he need them? To what effort does a consumer want to go - which information does he need and what does he categorically not want?

Demonstrations

Sunday, 03.09.2017    
12:30-1:30 p.m. Judith Baehner Planting glass bottles
1:30-2:30 p.m. Konni Van Delft Multiply and repot
2:30-3:30 p.m. Judith Baehner Planting glass bottles
3:30-4:30 p.m. Konni Van Delft Success with indoor plants
Monday, 04.09.2017    
12:30-1:30 p.m. Konni Van Delft Multiply and repot
1:30-2:30 p.m Judith Baehner Planting glass bottles
2:30-3:30 p.m. Konni Van Delft Success with indoor plants
3:30-4:30 p.m. Judith Baehner Planting glass bottles
Tuesday, 05.09.2017    
10:00-11:00 a.m. Konni Van Delft Multiply and repot
12:00-1:00 p.m. Judith Baehner Planting glass bottles

Explanation of the demonstrations

  • Planting glass bottles - Judith Baehner plants and shows how she can establish direct contact to the consumers at the sales area via consumer workshops.
  • Multiply and repot - what form can a workshop on the sales area take on? What interests consumers, what do they want to learn?
  • Product range selection - Which factors are important to the consumers? Presentation of easy-care successful plants.