Forum Garden Café
At this year's spoga+gafa, the Forum Garden Café is dedicated to the social function of the garden in all facets that the green industry has to offer. From product development to production and marketing to the wishes of customers.
The importance of the garden has increased enormously in recent years, and as a result the social component that goes hand in hand with home greenery has increasingly become the focus of consumers and thus also of the trade. In the process, the topic of sustainability, which has now become a permanent trend, is not neglected. Diverse grilling, nature-oriented and communal gardening, and all kinds of innovations around the topic of technology for the garden are not only topics that occupy the end consumer, but also producers and retailers. That's why this year's Forum Garden Café at spoga+gafa will not only present suitable products to meet the individual wishes of customers, but will also offer dedicated insights into smart and intuitive systems for retailers and the right communication in social media. Look forward to developers, CEOs and other industry experts discussing topics such as the sociality of the garden, technology, sustainability and much more in diverse formats.
This year, the program at the Forum Garden Café once again awaits with top-class and practice-oriented topics. Together with TASPO Gartenmarkt, the audience will be presented with an exciting and inspiring mix of interviews, TASPO Talks and lectures. In focus: trends and developments that are related to the spoga+gafa's leading theme "Social Gardens":
- Gardening with People with Special Needs.
- Technology for the garden of the future
- Community marketing for companies in social media
- Customer loyalty and merchandise management with the help of AI systems
- Creating a Community - the theme garden as a social link