POS Green Solution Islands
What is it about?
My plant - bff - best friend forever! At spoga+gafa 2023, the inspirational part of the POS Island is all about plants. Under the categories "adopt a plant", "social gardening" or "a story to tell" we've presented creative starting points to show you the value of your products. In addition, we've offered a small insight into proven best practice examples from the industry with successful companies that have implemented their sales areas accordingly on site.
Visitors could not only take part in a guided tour, but also take a photo with their favourite plant.
Who is Oliver Mathys?
As a proven market expert in the international green industry and an absolute plant lover, Oliver Mathys implements current trends and the consumer zeitgeist in all sales channels. In doing so, he creates links between suppliers, producers and the sales floor throughout Europe in order to develop tailor-made concepts for plants and flowers. The result is a joint development of the respective partner and sustainable growth. You too can use the knowledge and experience of Oliver M. Consulting as "fertiliser" for your success!
Who is Judith Baehner?
Judith Baehner is obsessed with nature and plants and is an expert with a vision of concepts and plants for "urban interiors and exteriors", which she applies in practice to green living and working environments. Her years of experience writing for various magazines, writing books about plants and as an internationally sought-after speaker have enabled her to translate the needs of consumers, retailers, designers and architects into a new green world.