Boulevard of ideas
The Boulevard of Ideas placed the focus on the new products of the spoga+gafa exhibitors. The whole diversity of products across all product sections was showcased on several exhibition areas along the Boulevard. In order to participate the exhibitors had to satisfy several criteria, such as for example when the market launch took place, whether the product display concreted and recognisable advantages for the end consumer or user and/or whether the product was a further development, etc.
As a trade visitor you could thus gain a concise overview as well as manifold impulses.